Betsy’s Best // Food To Fall For
Betsy’s Best, the new line of gourmet and all-natural peanut, almond, and seed butters, marked the first agency-owned brand to be launched by Omelet in conjunction with Healthy Concepts Food Company. Embarking on this venture, the branding came naturally by utilizing an “audience-centric” approach with a social-media marketing campaign.
I helped build the brand’s look and feel by designing cards, brochures, info sheets, packaging, and all aspects of their farmers market tents.
Packaging
Experiential
